GeM Registration (Government e-Marketplace)

Any business that can supply goods or services to a government buyer can register, from a one-person proprietorship to a company. The sign-up is Aadhaar- and PAN-based, and the business PAN is validated before the profile goes live. Manufacturers list their own brands; traders need the OEM’s authorisation to sell someone else’s. Rule 149 of the General Financial Rules, 2017 sends government buyers to GeM, so a complete profile puts you exactly where they look.

A DPIIT-recognised startup is exempt from earnest money deposit (EMD) under Rule 170(i) of the General Financial Rules, 2017, and gets relaxation from prior experience and prior turnover conditions under Rule 173(i). It must still meet the bid’s quality and technical specifications. You register with your DPIIT recognition number, PAN and Aadhaar, and your listings carry a Startup India badge. GeM Startup Runway also lets you show innovative products to government buyers. If you are not recognised yet, we can file that first.

Yes, micro and small enterprises are covered by the Public Procurement Policy for MSEs, and units enlisted under NSIC’s Single Point Registration Scheme are eligible for its benefits. You prove your size through Udyam registration, which is free. From 1 April 2025, a micro enterprise has investment up to ₹2.5 crore and turnover up to ₹10 crore, and a small enterprise up to ₹25 crore and ₹100 crore. Put your Udyam number on your GeM profile and we will check each bid for the MSE terms it offers.

Through one of four routes: direct purchase, e-bidding, e-reverse auction or direct reverse auction. Small needs can be bought straight from listed products, so your catalogue price and delivery details matter. Larger ones go to a bid, where the buyer sets specifications and eligibility, sellers upload documents and prices, and the lowest-priced qualified seller (L1) usually wins. A reverse auction lets qualified sellers lower their prices live. Read the eligibility terms first and you will rarely waste a bid.

Yes, GeM covers services as well as goods, and service providers use the same Aadhaar- and PAN-based sign-up. Housekeeping, security, manpower, vehicle hire and IT services are mostly bought through bids, where the buyer sets experience, turnover and compliance conditions. Keep your GST details, past work orders and audited financials ready. A DPIIT-recognised startup offering services still gets the Rule 173(i) relaxation on experience and turnover. Once that file is in order, a first service bid is routine work.

Yes. Since June 2020, sellers must state the country of origin for every product they list on GeM. The declaration sits on the product listing, so buyers see it before they order. Say you import motors and assemble coolers in Faridabad: describe the product as it is actually made, and keep your purchase records to back it up. We review each listing before it goes live, so the declaration matches your paperwork.

Yes. On 14 January 2019, the Government launched “Womaniya on Government e Marketplace”, which lets women entrepreneurs and women’s self-help groups sell handicrafts, handloom and accessories directly to government departments. They use the normal seller sign-up. If you also qualify as a micro enterprise, add your Udyam details so those benefits apply as well. We can set up the profile and the first listings together.

No. Registration makes you eligible to sell; orders come from being picked in a direct purchase or winning a bid or reverse auction. Rule 149 of the General Financial Rules, 2017 sends government buyers to GeM, but they still compare price, specifications and eligibility. In practice, sellers who keep catalogue prices current, check new bids in their categories daily and file complete documents win more often. We help you set that routine up in the first week.